On October 18-21, 2013, Zhongshan held a light fair, and experienced the prosperity and change of the lamp industry in a few days:
The facade-related enterprises in the ancient town of Guzhongshan occupied the main street paving, the price of the facade was high, and even three or four companies shared a store. Other entertainment services have nowhere to be inserted, only to the rails, Dongsheng, Zhongshan City and other places are slightly more.
The scale of exhibitors is small. Most of the exhibiting light fairs are downstream application enterprises. The overall scale is small. Except for a few large enterprises such as Osram and Guoxing, most of the enterprises are below 100 million yuan, with annual sales of 40-50 million yuan. The majority of enterprises are large. Most of the exhibitors are local enterprises in Zhongshan, Zhongshan LED accessories market is developed, and the downstream production and application products are numerous and generally small.
The price competition is fierce. Zhongshan gathers downstream application enterprises, tens of millions of people and the scale is generally small, and the industry is full of competition, and the threshold for entry and exit is low, which leads to fierce price competition. The main products of Zhongshan LED application field are indoor lighting products such as bulbs, lamps, ceiling lamps and panel lights. At the Lantern Fair, 3w bulbs have already been quoted at 2 yuan/only. T81.2 meters have been sold for 14 yuan/bar, and 300*300 panel lights have been bid for 32 yuan/set. The above quotations are guaranteed for two years, and people are skeptical about the quality, and marvel that this price is close to the traditional light source.
The transformation of accessory companies to do LED lighting. In this exhibition, there are many lighting application companies transformed from power supply, switch, lampshade and other application accessories companies, such as Deli Si, Lion Shield, Kato Lighting, and Zhongsheng Optoelectronics.
GLII believes that the main reasons for the transformation of accessory companies:
1. There are many accessories companies in Zhongshan, and even small workshops with only one or two parts processing machines abound. The fierce competition brought about by this has forced the transformation of accessory companies;
2. In the first half of this year, the application market demand is strong and the prospects are good, and the profits come quickly. Therefore, the accessory companies seize the opportunity to extend to the field of lighting products.
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