On April 8, 2011, in order to expand the popularity and influence in Zhejiang, and strengthen cooperation to jointly win the Zhejiang market, Bei Ben Heavy Duty Truck and CIMC Lingyu jointly held a joint industry partner in Beichen Zhongqi Lingji in Hangzhou. In the strategic cooperation and joint promotion of concrete machinery, nearly 300 dealers and user representatives from Zhejiang attended the meeting. It is understood that in 2010, Beiben sold 650 vehicles in Zhejiang, of which about 500 were in the Ningbo area. The Hangzhou area is a market gap in Beiben, and this year we must make up for it.
Beiben V3 heavy truck has been recognized by users since it was listed in 2010, and Luoyang CIMC Lingyu, which is the tanker base of CIMC, is at the forefront of the industry. Strong and strong alliances and complementary advantages, both sides have full confidence in this strategic cooperation.
Beiben attaches great importance to the strategic cooperation with CIMC Lingyu and both parties should make further achievements in the concrete mixer market. Hangzhou Promotion Conference is a good example. I believe that with joint efforts, we will achieve the desired results. At this promotion meeting, the relevant person in charge of sales, service, spare parts, and research and development of Bei Ben Heavy Duty Truck was fully present, and the degree of attention was evident.
Luoyang CIMC Lingyu also expressed confidence in its strategic cooperation with Beiben Heavy Duty Truck. CIMC Lingyu entered the Zhejiang market in 2009 and started late. However, in the first quarter of 2011, it had received orders for more than 200 vehicles. CIMC Lingyu believes that based on the military quality of Beiben products and V3 products that have been approved by the market, this cooperation will give full play to their advantages and bring better products to the concrete mixer market. Five CIMC Lingyu concrete mixers with Beiben V3 chassis were displayed.
This time not only product cooperation, but both parties will also seek greater breakthroughs in financing and services. Beiben has a sound service system in Zhejiang. In order to ensure, support and respond to the strategic cooperation with CIMC Lingyu, Beiben has taken many measures in service. The two central stations are dedicated to spare parts for concrete mixer trucks and will increase the spare parts reserve of Beiben V3 to over RMB 6 million. In addition, Beiben will simultaneously plan services from the signing of concrete mixer truck contracts by the user and identify the outlets providing services for the user. At the same time, it will also vigorously strengthen the pre-sale training and resident service of concrete mixer trucks.
Zhejiang is one of the most prosperous areas in the country, the most economically active, the fastest growing and will continue to create rapid growth. This cooperation will take the lead in Zhejiang.
According to reports, Beiben's product advantages are reflected in safety, reliability, efficiency, fuel economy, comfort, technology, and environmental protection. These advantages are also reflected in the V3. No matter whether it is from the aspect of beauty, craftsmanship and style, or comfort, Beiben V3 will not lose to domestic competitors.
In 2010, Beiben Heavy Duty Truck sold 40,000 vehicles, a year-on-year increase of 42.8%, and achieved 114.3% of the annual target. In 2011 when the market situation was not very good, Bein Chuangqi had more than 36,000 contract orders in the first quarter of 2011. As of the end of March 2011, the number of invoices exceeded 16,000, and the growth rate exceeded 100%.
Since 2011, the Beiben V3 has sold more than 4,500 vehicles and performed more than 2,000 vehicles. Beiben has some restrictions on contract execution and mass production of V3 products. Therefore, it is still in the suppression stage and it is in a state of not taking orders. Due to reliable product quality and Beiben V3's impressive market performance, although Beiben has a low market share in Zhejiang, dealers are still full of confidence in the development of the Zhejiang market. Many Bei Ben dealers rushed to the venue from the surrounding area, which was a glimpse of the Beiben V3. Users generally appreciate the appearance of this car is very beautiful. But the appearance is good and the use is more important. In accordance with the good quality of Beiben, the performance will not be bad.
At the promotion site, some dealers believe that the price of the Beiben V3 is slightly higher, but today's truck users are paying more and more attention to the comfort and safety of vehicles. The appearance, humanized design and high safety of Beiben V3 atmosphere , will win the favor of users. Beiben V3 price one step in place, the same model slightly higher than the FAW Jiefang J6, lower than the Chinese heavy truck HOWO A7 and Hongyan Jieshi, a very competitive. At present, it is mainly to open the market so that more users can accept the price of Bei Ben V3.
Many Beibei dealers in Zhejiang have been surprised to see the Bei Ben V3 concrete mixer and are more confident in market development. Hangzhou Chopin Logistics Co., Ltd. is a loyal user of Beiben Heavy Trucks. About 50 trucks currently in use are all Beiben SZ heavy-duty tractors, mainly transporting plastics, coal, etc. Beiben vehicles show reliable quality under heavy load conditions. Chopin Logistics is a big customer of Beiben. Later, it was discovered that the company was also a special maintenance center for Weichai and Fast. They had a deep understanding of the quality of Beiben, and they also intended to be Beiben agents. The two parties hit it off, so in early 2011, Signed an appointment. It is understood that Chopard Logistics is building Bei Ben 4S shop in Xiaoshan area and is expected to be put into use in July 2011.
It is reported that the Beiben V3 chassis concrete mixer has been affirmed by the on-site users. At the promotion site, three users signed a contract for about 45 concrete mixer trucks with CIMC Lingyu.
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