At the 2011 Shanghai Auto Show, domestic and foreign tires, including Michelin, Dunlop, Bridgestone, Yokohama, and Exquisite, all set up booths to display their new products. In the long list of exhibitors, Kumho Tires, which previously had a leading share of the domestic market, have not been seen.
Since CCTV’s “3·15†party in 2011 exposed the Kumho Tire Tianjin factory's illegal use of back-mixed rubber to produce tires, there has been an uproar in the industry and beyond. Although on April 15th, Kumho Tire announced the recall of a batch of 302,673 tires in 7 batches produced at the Tianjin factory, there are still many car owners who are concerned about the condition of Kumho Tires, and whether or not the car uses Kumho Tires has become a One of the factors that affect the choice of car owners.
Whether this incident will affect the depot's use of Kumho Tires? At this auto show, the reporter investigated most of Kumho Tire's domestic partners and found that most of the OEMs have switched to other brands of products.
The reduction of Kumho's tire purchase volume has brought many opportunities for development to other tire brands in the mid- to low-end market, especially domestic tire brands. At this auto show, in addition to South Korea's Hankook, domestically produced Gytone, Nankang, Delicatessen, Triangle, and Majis, which is manufactured in Taiwan, China, became tires of choice for most mid- to low-end vehicles. Many domestic tires even became Many joint venture models are chosen.
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