When you mention Weichai , are you still thinking that you want to say Diesel? Shaanxi Zhongqi, Yaxing Bus, Hande Axle, Fast Transmission, Yangchai, Baudouin, Faraday Italy, KION Germany... These famous domestic and international names are now owned by Weichai. . In addition to engines, trucks, passenger cars, yachts, commercial vehicles, and even domestic cars, they are already "made of firewood." In just a few years, this engine manufacturer in Weifang has become a mechanical kingdom that spans 5 countries and has 10 major production bases.
Why did Weichai develop so fast? The reporter learned that one of the changes in Weichai has not changed, that is, the unlimited pursuit of product quality. In May 2013, Weichai was shortlisted for the first China Quality Award. High quality has made Weichai award-winning, and it is also the “ engine †that drives Weichai Kingdom.
The base of the entire industry chain spans five countries
On October 10, 2013, Weichai exhibited hundreds of automobiles including passenger cars, new energy vehicles, commercial vehicles, heavy trucks, and specialty vehicles at the Yaxing Automobile Industrial Park in Weichai, Yangzhou, Jiangsu. The two Weichai brand family cars produced by Weichai’s Chongqing Jiachuan are even more striking.
Prior to that, Weichai had already acquired Yangzhou Yaxing Passenger Cars and Yangzhou Shengda Special Vehicles to build Yaxing commercial vehicles and successfully landed three vehicle manufacturers in Yangzhou. Coupled with the previous acquisition of Shaanxi Heavy Duty Truck, Chongqing Jiachuan, Shantui shares, Weichai will turn to become China's auto industry giant.
There were also many heavyweight companies that did not show up at the Weichai Motor Show, such as the world’s largest yacht manufacturer, Italy’s Faraday Group, the world’s leading industrial forklift manufacturer, and the global leader in hydraulics, the German KION Group. , Tai Lun and Yue Crane Factory under the Manitowoc Company, Italy Ferrari Formula One sponsored by Weichai sponsored logo, and Baudouin Motor Company of France.
You may have discovered that Weichai is more than just an engine plant. A world-class machine kingdom that spans engines, heavy trucks, passenger cars, yachts, racing cars, and construction machinery is emerging.
However, you may ask: With such high-frequency acquisitions completed worldwide, what does Weichai rely on to achieve explosive growth?
In July 2013, as the winner of the first Shandong Provincial Governor Quality Award, Weichai was shortlisted for the “First China Quality Awardâ€. This also provides us with a completely new perspective for observing the Weichai Kingdom.
A number of quality awards add emboldened M&A
“It was really nervous.†On October 30, 2013, Wang Qiaorong of Weichai Power Quality Department told reporters that they received the “First China Quality Award†notification notice at the end of March 2013, and reported to the Provincial Bureau after “May 1st†Golden Week. Preparation time is about a month.
The reporter learned from the Provincial Quality Supervision Bureau that in 2013, a total of 30 companies and 14 individuals in Shandong were shortlisted for the “First China Quality Awardâ€, and the number of finalists and individuals ranked first in the country. The “China Quality Award†was established in 2012. This year is the first session and is the highest honor in China in the field of quality.
Wei Chai, as a leader in this list, is also one of the beneficiaries of Shandong's strategy of persisting in quality and prosperity for many years. In 2007, Weichai won the “National Quality Awardâ€; in 2008, Chairman Tan Xuguang was awarded the “Yuan Baohua Enterprise Management Gold Awardâ€; in 2009, he was awarded the “Shandong Provincial Governor Quality Awardâ€; in 2011, the second China Industrial Awards...
Wang Qiaorong introduced that from the four years since Weichai won the first Governor Quality Award in 2009, it is also the company's rapid development period of large-scale mergers and acquisitions at home and abroad. The engine is the heart of the car. Its quality is not only related to the life and quality of the car, but also to the development of Weichai from the engine manufacturing to downstream heavy truck production, passenger car manufacturing, construction machinery and other fields. “How can your engine quality not work? How do you match people car factories?†With the OEMs of Shaanxi Auto Heavy Trucks, Shantui Motors, and Yaxing Buses joining the Weichai Kingdom, Weichai engines have also become the trump card in their respective product markets. .
On October 10, 2013, when the reporter was invited to visit the Weichai Yaxing Automobile Industrial Park, he saw that each newly-produced Yaxing brand passenger car was marked with “Weichai Power Asia Star Busâ€. On the spot, the reporter and the merchants exchanged and found that the “Weichai Power†with energy saving, high efficiency, and low accident rate is an important factor for them to choose and rely on Yaxing Bus and Shaanxi Auto Heavy Truck.
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