Electric Vehicles Protects the Future - Chongqing Traffic Safety Activities

“The red light stops walking and the green zebra is walking!” On the afternoon of September 22, in the auditorium of Hongyan Primary School in Chongqing, children’s voices were tender and neat. This is Denver's traffic safety charity education activity. It first entered Chongqing. More than 130 children in the first grade of Hongyan Primary School are learning about traffic safety under the leadership of electric workers.

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At present, China’s car ownership continues to grow. While fully enjoying the convenience and pleasure brought by driving, the shortage of traffic safety supervision and the lack of traffic safety education have also caused many tragedies. Children, as a member of the fast-growing automobile society, began to carry out traffic safety education from early childhood. It is imperative to ensure the safety of children's travel. It is the common responsibility of the whole society.

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Denso, starting in 2015, has launched a public safety education campaign on children in China. Successively in Shanghai, Beijing, Tianjin, Guangzhou and other places of branch companies and a number of production companies to carry out activities. This year, Denso will extend its activities to the Chongqing area for the first time, sharing the traffic safety precautions with the first-year classmates of Hongyan Primary School in Chongqing.

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During the lecture, the staff of the Denso team explained the importance of traffic safety to the children in a simple and understandable language, combined with the cognitive features of the children, and used simple tactics to focus on telling the children how to cross the road safely. In daily life, observe traffic rules and be a small guardian of traffic safety.

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In the interactive session, the children are active and enthusiastic. After the event, Hongyan Primary School set up a traffic security standpoint near the school’s road, and practiced how to walk the zebra crossing and cross the road. At the event, Denso also prepared a small gift for traffic safety for the children. Through the activities, the children raised their awareness of self-protection and firmly remembered the traffic safety knowledge.

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In addition to developing its production business in China, Denso has always persisted in carrying out various public welfare activities in areas such as traffic safety, environmental protection, and personnel training. On the issue of traffic safety, Denso hopes to make cars become useful for people's lives through the production of safe, high-quality products. In the future, Denso will continue to conduct children's road safety public welfare lectures, hoping to start from the children, foster traffic safety awareness, and jointly observe traffic safety regulations to create a socially safe traffic environment.

Denso Profile:

Denso is one of the few manufacturers of auto parts in the world and ranked 268th among the Fortune 500 companies in 2016. Today, Denso has nearly 200 affiliates in more than 30 countries and territories around the world, and employs more than 150,000 people. As an electric assembly company in China, Denso (China) Investment Co., Ltd., established in 2003, currently has 30 affiliates such as production companies, sales companies, and software development companies in China. Sales, after-sales service system and production supply system.

In 2017, Denso put forward a new brand slogan: “Crafting the Core”. The new slogan conveyed “The Denso will give greater play to the spirit of creation that represents the soul of the company, create new values, and create various core things for the world”. Willingness. The future of building a harmonious coexistence of people, vehicles and the environment is the vision of Denso. In the future, Denso will continue to devote itself to the development of environmental protection, security and safety technologies and products, and will actively contribute to the Chinese society.


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